Clean, Modern Squarespace website for a Dental Practice

CLIENT STORY: Parkview Dental

After working with Parkview Dental on the branding for their Asheville dentist office, they reached back out several years later for a website redesign. Their website felt outdated and confusing for visitors, and they wanted to streamline the information and make it easy for people to find what they needed.

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    • Trust

    • Relationships

    • Quality care

    • Complete the referral: validate their expertise and build trust once patience are referred to their website

    • Build trust by showcasing their extensive history and high level of knowledge

    • Attract long-term patients who will stay with them for many years for services from cleanings to more specialty needs

    • Modern & clean

    • Simple & easy to use

    • Friendly & approachable

Their modern, clean website instantly builds trust for their dental practice, inviting patients to book appointments.

Throughout the design, we clearly and concisely communicated Parkview’s services and expertise. The new site is easy to navigate for patients, proactively answering any questions they may have, and it showcases their 50+ year history in Western North Carolina.

I also designed brand new custom icons to indicate their services, matching the tooth shape we created for their logo and branding.

It was also important to Parkview Dental’s team that they’d be able to edit their website themselves. With their new Squarespace website, I was able to set them up with templates and tutorials to make this process easy for them.

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“Our website sets the tone for our business before even stepping into the office. Alyssa was also very knowledgeable in the behind-the-scenes information like SEO keywords.

Alyssa was very communicative and had a clear timeline and schedule she/we worked with and that made it very organized! It was not overwhelming and she was open to our feedback, but she was also very knowledgeable in the behind-the-scenes information like SEO keywords etc.

[Before working together,] we felt overwhelmed by the idea of creating a whole new website on a platform we weren’t familiar with. Time to complete such a project was daunting when we all have other daily tasks to work on already. We also didn’t know which platform would be the most user friendly and easy to use and make future edits.

We loved that you have worked with us before so you knew a lot about our brand and our colors, logo, etc. It seemed to make your vision more aligned with our vision and that was great!

[After completing our project,] we feel good! We are happy to have a fresh, clean, modern looking website that ties into our already established brand identity. We hope it will attract many new patients and impress them enough to want to schedule. We also like that it sets the tone for our business before even stepping into the office.

Thank you for your creativity and organization! We are very happy with the final product and the ease at which it seems we will be able to edit it in the future.”

—Leslie, Parkview Dental

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