Bright, friendly, playful website design for a mobile veterinarian
CLIENT STORY: Asheville Mobile Vet
It was a delight to collaborate Dr. Cate on her branding and website design for the launch of her mobile vet business. It was important to Dr. Cate that her brand reflects her personality and attracts like-minded patients. We leaned into her vision for a truly stand-out visual identity and Squarespace website.
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Positivity
Quality
Care
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Communicate “the best vet experience you and your pet ever had”
Reflect Dr. Cate’s friendliness and approachability to attract good-fit patients
Stand apart from other local mobile vets
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Retro, future, high-end Jetsons vibe, communicating “the future of veterinary services”
High quality: the gold standard, without alienating people
Friendly and approachable: fun, colorful, playful, bold, bright
The result: a veterinarian website that truly stands out from the crowd
After just one conversation with Dr. Cate, it’s clear how much passion she has for her work, and how much compassion and kindness come through in her services. We carried this sense of brightness and optimism throughout both her branding and website design.
The site is attention-grabbing, while fun and approachable at the same time. The clean layouts are full of personality while easy to navigate.
Throughout, the design leans into the retro-futuristic theme established during the branding phase for a consistent look and feel at every touch point.
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“[My expectations were exceeded by] your professionalism, patience, attention to detail, flexibility and kindness. [What stood out was] your focus on personalizing the branding but also keeping it widely approachable.
Everyone loves the colors and the logo and keeps saying, “it’s so YOU!” So I feel like my branding is going to help me capture the attention of like-minded people that I want to work with.”
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