Trail Dogs Adventure Vans
LOGO DESIGN, Website Design
It was awesome to work on the branding Trail Dogs Adventure Vans, a camper van rental company in Asheville. After encountering numerous rental companies with no-dog policies, the owners were inspired to build their own van to travel in so they could bring their furry friends along.
The logo design reflects the roots of their business: their English bulldog and their Ford Transit. The quirkiness of the design speaks to the uniqueness of their vans and the personal touch of custom pieces. The depiction of the mountains in the background brings in a sense of movement and travel, pointing towards the next adventure. The badge-like shape of the mark was inspired by backpack patches.
I loved working on the website design by bringing in color and line elements from the logo. Custom icons and illustrations carried on the character from the branding, as well. The site offers visitors ways to rent vans, buy components for their own camper vans, or work with TDAV to convert a van of their own.